Connecting the Dots Between Brand, Corporate Giving, and Impact
Connected Goodwill is your partner in navigating the complex landscape of cause marketing, helping you develop strategies that align with your values, resonate with stakeholders, and make a meaningful difference in the world.
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Strategic Cause Marketing Consulting
Develop tailored strategies that align with your brand and business objectives
CSR Program Development
Create and implement impactful corporate social responsibility programs
Stakeholder Engagement Strategies
Involve customers, employees, and partners in your initiatives
Local Community Giving
Support grassroots organizations and strengthen your presence in the community
AI-Powered Precise Giving
Utilize advanced AI technology to identify and support the most effective and relevant charitable organizations.
Loyalty Marketing Integration
Integrate cause marketing with loyalty programs to enhance customer engagement and retention.
About
Founded by cause marketing veteran Gregg O'Neill, Connected Goodwill is driven by the belief that brands have the power to drive positive change by connecting their identity, giving, and impact. Our team of experienced professionals leverages the latest technology to help companies of all sizes develop authentic, transparent, and measurable giving programs that build brand reputation and create shared value.
About UsA simple yet powerful and efficient process
1. Discovery & Insight
We analyze your brand’s mission and current efforts to gather key insights.
2. Strategic Planning
We develop a customized plan that aligns cause marketing with your business goals.
3. Activation & Engagement
We launch and manage campaigns to engage your customers, employees, and community.
Why working with us?
At Connected Goodwill, we believe in the transformative power of purpose-driven marketing. Our innovative strategies and dedicated team ensure that your brand not only achieves its business goals but also makes a meaningful impact on the community.
Proven expertise in cause marketing and corporate social responsibility
Cutting-edge solutions powered by AI, geo-location services, and CRM integration
Customized strategies tailored to your unique needs and goals
Contact us for a free consultation
Whether you're launching your first cause marketing campaign or looking to optimize your existing giving programs, Connected Goodwill has the insights and tools you need. Contact us today to discuss how we can help you make a difference that matters.
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